Category: Creativity | Page 8

“Your well is in your words”, goes an anonymous quote. Most people don't pay much attention to the words they use. But you'd better do so. Certain words have a hidden power that is either creative or destructive. Today, I…

Creativity Innovation Method X-IDEA

Brainstorming: the good, the bad and the ugly

Detlef ReisJune 7, 2007

Whenever a business or a work team needs some ideas, someone in the group invariably suggests: "Okay, let's brainstorm for ideas then." Brainstorming is arguably the most widely used creativity technique ever since Alex Osborn introduced the tool in his…

Creativity Innovation

It all begins with great ideas

Detlef ReisApril 12, 2007

Over the last few years, creativity and innovation have emerged as critical success factors for business. In 2001, former US Federal Reserve chairman Alan Greenspan declared that, "We are entering the era of Ideanomics". The late management strategist Peter Drucker…

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